OPEN FOR BUSINESS: MOST EFFECTIVE WAYS TO HAVE A GRAND OPENING Congratulations! Your business is now open and ready to service the public, but how do you attract new customers? We’ve identified some of the most effective ways to start your business
Word of mouth marketing: 4 ways to turn your customers into promoters Word of Mouth marketing is widely recognized by marketing professionals as the most effective form of marketing. It is perhaps one of the hardest to control and facilitate as well.
“The main purpose of content is to help accelerate the sales cycle.” Content rules the world, the marketing world You might have heard the phrase “content is king” before. This statement is absolutely true, but why? Instead of going into an
The Importance of a Professional Business Plan According to recent studies, nearly 75% of all small businesses fail. Why is this? There is no one defining factor that you can attribute to a business’ success or failure, but the business plan helps
Marketing for a good cause Can business/marketing tactics make a difference in the world? We know that the ultimate goal for most businesses is to be profitable, but can they be both profitable and make a positive difference in the world. The